RCB's Ownership Change and Kohli's Influence
Royal Challengers Bengaluru (RCB), the reigning champions of the IPL, are set for a new chapter in their franchise history as current owners Diageo announce plans to sell the team. With this shift, questions arise about the future of RCB, especially concerning the imminent retirement of their long-time superstar, Virat Kohli.
Speculation is rife about the impact Kohli’s departure will have, particularly on the franchise's brand valuation. Experts suggest that Kohli’s retirement could be a significant factor driving the owners' decision to sell before IPL 2026.
Impact of Kohli’s Retirement on RCB Valuation
Industry insiders, such as Indranil Das Blah from AMP Sports and Entertainment, claim that RCB has remained a favorite in the league largely due to Kohli’s star power. Despite not securing a championship until 2025, the brand has thrived under his influence. As per Blah, “RCB has stayed a top-three brand even without titles because of Virat. His retirement will definitely impact valuations.”
The valuation of RCB saw a substantial boost following their win in IPL 2025, where it increased by 18.5% from $227 million in 2024 to $269 million in 2025.
| Year | Valuation (in millions) | Increase (%) |
|---|
| 2024 | $227 | - |
| 2025 | $269 | 18.5% |
Kohli’s Legacy and Future with RCB
As Virat Kohli winds down his illustrious career, having already quit T20 and Test formats, concerns grow about the long-term brand equity of RCB. Experts predict that his eventual retirement from IPL could signal a major shift in the team’s dynamics and its market appeal.
Despite the impending changes, some analysts believe Kohli will continue to play a crucial role in RCB even post-retirement. His brand association with the team is expected to remain strong, helping RCB navigate potential challenges.
Looking Ahead: What Lies Ahead for RCB?
The sale of RCB is set to be finalized by March 31, 2026, which poses an intriguing question: How will the new ownership tackle the loss of their star player? The franchise’s latest title win could serve as a springboard to attract prospective buyers who understand the value of Kohli's continued legacy.
As the cricketing community watches closely, fans and stakeholders are left to ponder the implications of Kohli's retirement on both RCB and the IPL landscape in general.